BRANDING A CHILD (SETTING UP SHOP FOR LATER IN LIFE)

So it continues on, I was 13, growing up and understanding that I must be a slave to a image. I went to see my father in Orlando, and tried to live down there quite a few times, I did much more than fit in, I was the status quo. I would be a slow-motion cool kid (even though I was a fat ugly little kid) but to have the sneakers that only drug dealers would have on and afford, I was raised in the "inner city" at this point in my life, had extreme abandonment issues with both of my parents mom ( new husband, she worshiped him, he tortured me, and he could never do any wrong in her eyes) and dad (abandoned me for 4 years until I was 12, and then I replaced all the things I hated with him, and replaced them with products, like super nintendo, air jordans, etc.)

I would be in a Minneapolis city school system, having Air Jordan VI (2 X pairs) and the Nike David Robinson pumps, the real name was the Nike Air Command Force 180, I believe which were $175 ( in 1991, that would be more than $250 today) It was very different it was then, I was just a child, 13, I had been moved 5 places in 2 years and 3 months, (27 Months, 5 different schools, and so many peers to adjust to) and I always was accepted, a fat, ugly, insecure, bitter child, I started my ego on warp drive right away, I became a shit talker, a argumentative to teachers and elders, disruptive, and disrespectful as I could possibly be. The perfect ADHD child that I was, or could become, I could be was coming to fruition.`

A meme is not just a stupid viral video, smart ass tight jean wearing insecure asshole Brainy Smurf types are the ones who play this phenomenon off as a cultural joke, but the joke is on us, not just the Brainy Smurf people either, each and every single one of us.

A meme is something universal, could possibly go back to antiquity, nobody can define it exactly. Memes are more than a word virus, or a pop-culture trendy gadget sentence, these are under-tones and over-tones to the cycle of life. We will see so many trends and cultures that are continuations of religion, or something far deeper and more important in my eye, the stars above, and the rotating house that we are under at that time, that is the real secret that I can see anyways, will add more later...

SUBCULTURE VULTURES...

In dealing with subcultures, there can be many associations or affiliations to the subculture, I will be using various different subcultures that I have experience in to explain how a subculture is created, and how mind control is essentially the exact same thing, and extracts the exact same method. Fear not friends, I am able to admit many of my shortcomings and addictions to use by example, so know that I may be healing and or learning at the same time as I present these ideas and ideals...

I am a hypocrite.

I have unhealthy addictions that are so bad and selfish, but I will admit them for the betterment of all and everybody. My obsessions come straight out of my youth, growing up poor, seeing specific items that I thought were the "Status Quo" and I was always tormented as a young boy around (ages 11-13) This was all a big part of advertising campaigns set upon the popculture by the marketing agencies and corporations that have high knowledge of when to make specific products available and ready to purchase. There is much more hidden knowledge that drives these industries besides focus groups and demographics, zodiacs, planet worship, and many subversive subliminal techniques are applied to make the public hungry for these products. When I was young, I was in 5th grade, in a urban Minneapolis school on the South side, and I was obsessed with getting better shoes than Payless brand "Pro-Wings" I needed the Air Jordans, that year the Air Jordan IV, I never got that shoe, all of my friends and peers had that shoe, in all the different colors released. My mom did the worst job in such a shitty way, getting me some cheap no "air bubble" Nike Bo Jackson Trainer knockoffs on clearance from Marshalls, and to make everything worse, she did it in front of my friend Rashad, whom embarrassed me by telling everybody about it.

I had a defining moment in my strange youth-to-teens with my dad out of the picture, (he abandoned me at 8 and left overseas) popped up, and asked me what I wanted through the phone when my uncle was physically with me in Minnesota, my dad was in Orlando, I immediately said "Air Jordans!!!"

So in 7th grade, I finally found the respect of my peers by wearing a $130 pair of indoor basketball shoes, to a fat, lazy 12 year old, I witnessed Jordan winning his 1st ring with the Bulls that 90-91 season. I was the first kid in my whole school to have the Nike Air Jordan VI. That is insecurity flooding an adult obsession. I was an outsider, I am a minority, I skateboarded, good enough to get a crappy sponsorship, so I tried out for a skate shoe company named Savier (Owned by Nike) and I had a chance to get interned, and I rose the ranks FAST!!!!

So, I really will update later, it is 2am, fuck it...

KNOW WHAT I MEME PODCAST, AND UPDATES...

I am working over the final aspects to get the podcast ready, I have also planned to launch the blog on a high mainstream level, I will be covering so many different aspects of popculture, genre, to sub-genre, subculure, and what archetypes that connect them, I see that I have a very extremely effective persona, so I will use it to break down the multi-cultural aspects that are all intertwined and involved, no matter how strange or fringe it may seem...

I will be updating the blog daily, or every other day, whatever memes that are effecting the mass populous the most, will be what is going to be broken down through a very intelligent lens, no topic is taboo, I will go after the most mundane and irrelevent as it may seem I feel it is due to have a very well spoken, well read individual that has knowledge of self, and can translate the "Black/Urban" lifestyle, subculture, and most important to me, the effects of the origins of much of these memes that have been programmed into the society that ALL of us live in, all truth to that. so I am readying my stream to go with synchronicity, strange coincidence, memes, the strange and macabre things that are involved into all of this. So I almost ready, and when it pops off, motherfuckers will recognize..

KNOW WHAT I MEME (the podcast)

WILL BE DELIVERED AS SOON AS NEXT WEEK OR AS SOON AS POSSIBLE...

SUBCULTURE NAME BRAND LOYALTY AND HOW YOU CAN BE AFFECTED BY CORPORATION LABELS..

Social culture crisis, i am a man whom at times feels individual, or entitled to look down upon people, being critical in detail about something i do not agree with, or personally accept, becoming so obsessed in my ego, my self image is so self-absorbed and selfish, when the truth is, i am no different from anyone else, i am not entitled anything more or less than anybody else. when i am in product driven trance, I am focused on a persona to present to everyone, and its so complicated and compartmentalized, that i may add or take away from this certain persona, or perhaps i may change my projected self-image, all based on specific peoples perception of me, or what i do, how i act, or anything in my behavior really. when I am in a egotistical mind, i am so unrealistic and excessive, so i do what many do when the crisis comes into my mind, creating paranoia, destructive amounts of insecurity, i drink the propaganda Kool-Aid, and play the ego based chase for taste or "style" subcultures are all structured around these principles, i feel at this point that i am so unsure of whom or what i even am because i have adapted my persona in so many ways, justified horribly expensive products, brand names, and the ultimate worst in ego based self redemption, the limited edition theory, you believe the whole time while chasing this specific product, that there is only 500 or 1000 made of it, you pay extreme amounts and have the worst child-like mindstate and rationale justifying why you made the chase for the item or product itself. when many people close to you become critical of something you buy, you become aggressive in response, creating a defense mechanism that is foolish, has no true base or principal, yet you feel you must take defense of a product, almost making it a living entity itself.

this next area takes focus upon mind control techniques and suggestive thinking used so commonly in advertising or marketing all kinds of products, a unrealistic designed dualism (NIKE VS. REEBOK) (COKE VS. PEPSI) and not making our own true allegiance with a specific product, or manufacturer. the most true fact in creating a regular customer or consumer, a mindstate, lifestyle, or sense of individualism from various products. techniques of persuasion.

group think (subservience)

dialectical divisions

fashionable allegiances (subculture standards - too short said get in where you fit in)

implanted associations

escapism

fantasy into reality

inflated persona's (exactly as i broke myself down)

excessive eroticization

subliminal s (belief in no science of the soul)

unconscious brand (corporate name) loyalty

product driven anti-social behavior

synasthesia

metacontrast

hemisync

appeal to authority without studying the sources
( "EXPERTS AGREE" " 1 TOP SELLING" ETC.)


the most important, or influential techniques used in my opinion, which i can identify so easily with from my own experiences and strange sense of entitlement before, during, or after the chase of a product, its almost a lust you develop, you lose yourself in buying into a concept or product. many possible behaviors follow if you obsess with abundance or excessive tendencies...

allegiance / loyalty (AGAIN) - the best brand image is the self image which enables the customer to project himself into the product so what the customer actually buys is a projection of his own traits.


the reward mechanism (almost used in every form of advertising or marketing)

treats for hard work, and self-admiration, etc. a basic drive of all "normal" mammals and humans, which is the true base of consensus trance and materialism itself.

this is where i can easily see where the marketeers have stolen from Freud, his theories, and ideals in pushing products to give us self-esteem. i have wasted so much money on tennis shoes, vinyl toys, hats, sweatshirts, tech gadgets, etc. that when the "retro" market was introduced, it gave the consumer a true "renaissances of age" where the consumer can remember the product being sold, marketing campaigns, or to me the most important, and extremely personal, reminiscing on the past when the specific item wasn't affordable due to age, or financial situations. this also may help explain the throwback jersey trend that sadly took over the brainwashed "street subculture" ( i hope that isn't even a real term) and people would spend up to 400 bucks on an older 1970s-80s-90s styled jerseys with a certain player, which many would buy and not even know history in why the product was being reproduced with a certain athletes name and number, and in no way am i saying that you shouldn't have anything to wear that you actually like based on the look or design, but that is a lot of money spent on an item, and for me as a die hard sports fan from youth to today, it was sad to see vintage sport apparel with legendary respected athletes represented simply as a fad, trend, or mid life crisis for youth. this can also apply to limited edition propaganda also, because many of the items that i find myself brainwashed into are bootlegged, faked, or "factory variant" and have such impact in each market to the point that fakes are so highly produced, its driven some prices up and down, authenticity is almost always an issue, and eventually, you will see such detail flaws that its just ridiculous to even manufacture a fake of that item, things such as colors on sneakers retroed that were never released by the corporation, blatant quality control, as well as highly raised demand, which can destroy a specific products value by over saturating a market with fake product, and risky purchases, and this is the most difficult for the "collector" mindstate or perspective, that each major corporation may even make these fakes (WHICH INDEED IS 100% TRUE) or that many heads of factories take extra material from the factory home, only to replicate the product itself, which makes so many hypnotic consumers think they have "special limited edition colorways" or "never released product" which a true collector is so quite obsessive that they can easily distinguish the product as a knock off, but to many youth and nostalgia consumers, they actually believe they are getting genuine product, that is thought to be rare, or limited. once the markets are hit with this dilemma, crisis, or plain flat out obsessive compulsion, it makes it hard for a "collector" to to obtain genuine slave sweat shop product itself, which i would honestly say that up to 80% of each market has these knock offs made by the same corporation they appear to replicate. a true "elitist" mentality, which can ruin the whole fun of the newcomer in that subculture, and makes that "scene" or subculture saturated with brainy smurf types always pointing out other peoples flaws and taste ( OF WHICH I REFER MYSELF AT THE TOP) all while never looking at their own "style" purchasing habits ( MANY COLLECTORS CANNOT JUSTIFY $450 ON A PAIR OF PRE-OWNED SNEAKERS OR A $200 SWEATSHIRT ) and basically become trapped into trying to outdo one another over mainly internet websites or large metropolitan areas or cities.

( IMAGINE CONSUMERS AND SUBCULTURES THAT DRESS UP IN UP TO $2000 OUTFITS JUST TO SIT IN FRONT OF A COMPUTER BEING BRASH AND FLASHY, YET NOT LEAVING HOME IN THAT OUTFIT, OR SIMPLY DRESSING UP IN THAT OUTFIT TO TAKE PICTURES TO DISPLAY WHAT THEY WORE ON CERTAIN DAY SEARCHING FOR ACCEPTANCE AND RESPECT. - THINK OF ME )

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AMAZING QUOTES FROM ERICH FROMM


in this cybernetic age, the individual becomes increasingly subject to manipulation. the individuals work, consumption, and leisure are manipulated by advertising, by using ideologies such as "positive reinforcements" the individuals lose their active responsible role in the social process, they become completely "adjusted" and learns that any behavior, act, thought, or feeling which does not fit or comply into the general scheme puts him at a severe disadvantage, which in fact the individual is exactly what they are supposed to be.



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what has happened in modern industrial society is that traditions, common values, and genuine social personal ties with others have largely disappeared. the modern mass man is isolated and lonely, even though he is part of a crowd, he has no convictions which he should share with others, only slogans and ideologies he gets from the communications media.

- Erich Fromm (Anatomy of Human Destructiveness)


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Feeling connected to a corporate entity without knowing practices and measures the corporation may take to make and/or deliver product, also origins of corporate identity, and full board members as well as who owns stake in the company, and how the company practices within moral guidelines.

( NIKE ARMS SMALL COUNTRIES TO INFEST EACH LAND TO BUILD SLAVE WAGE SWEAT SHOPS TO MAINTAIN CHEAP LABOR AND HIGH PROFIT GAINS )


understand also many companies use sacred arts and the zodiac to advertise products and time of year to release them, its honestly not based off of focus groups and consumer (STUDY THE ORIGIN OF THE WORD CONSUMER) study companies that are INDEPENDENT?

THINK ABOUT BEING BRANDED BY A COMPANY? THAT BILLBOARD JOKE IS NOT FUNNY.

i never believe any rags to riches stories anymore, I have studied great lengths of corporate bloodline lineage for the past few years because of who i am, what i identify and package my persona with things such as sneakers, shirts, etc. all brands are important in knowing what you're dealing with, not just whom. know what they use as conduct, humane policies and guidelines that are appropriate, and i am a contradiction, i am not telling you i am any different or better, i am simply stating my ever-ever-changing opinion and lifestyle, thoughts, and learned research from documented sources. ill give a small example now...

the L-R-G ( Lifted Research Group ) brand was a "urban" themed brand, aimed at inner city suburb youth needing an identity to cling to, a perfect time to rebirth a echo unltd. brand that makes all Rawkus Talib Kweli pre-download, keep it real groupie boy backpacker who doesn't realize nothing is independent or even indie, if you own a company, you care about the bottom line, how to draw up a plan to focus the image you need to market, and execute on it.then after you have youth subcultures blending together, watch the money pile up, and walking dead youth and true school hip hop self-proclaimed prophet and makes sure you know every artist, publishing rights and release dates to all specific hip hop song ever recorded
as well, and this type is usually 20-29 years old. those are the target audience, until you cross-over for the inevitable SELL OUT label and stereotyped subculture negative puff daddy stamp of approval on keepin it really glam and hatred focused, puffy really gave us the O.G. icon to identify with, i think every youth-dazed subculture rooted scene needs a Judas, and hip hop snobs are the best at dissecting a "Fuck it I'm rich" WWF type that really can ruin an industry, and others that have made a significant negative impact, like Jermaine Dupri, will smith, its parallel with the times that disgraces the true school standard upheld by this cult sect of hip hop preachers that don't even rap. that's me anyways, so i can break the stereotype and show the insecure nature one lusts and clings to so they have some group of people interested in the same implanted ideals and focus, as well to have a nemesis as if the elements of hip hop are each a comic book bizzarro world and they must save you with their mystic super urban themed ( WHAT MAKES A THEME URBAN ANYWAYS? ) tradition and prophecy. this is product enslavement, this is brainwashed consumption image seeks a whole outlook on life, and standards of subculture icon with comparable psalms to make compatible consensus trance life possible.


brand label loyalty is a religion in this culture, at this point, and it makes significant changes dramatically, look at rock, the 60s, 70s -80s punk scene in the UK, 90s grunge, then it became alternative, its not a music type, its so important to people, its as if they have nothing else to believe in. empty hopes of souls that aren't individual at all, and maybe may think we are all one entity, and we all must have genuine harmony to survive, and we have a few years left, know whom you support, and why you choose to put money into, and decide what cultural religion you subscribe to and who you make yourself.



yes we are all fucked that way.....

WHEN SUBCULTURES TAKE YOU OVER AND DO AWFUL DEEDS

When we find interests, we usually are generally excited and quite happy to be exposed to a whole new world, once we dig deep in enough to the subculture, we see ourselves blurring from ourselves as we try to manage a "double life" where we are involved in the subculture and the real life we live. over time, we slide away from whom we are, and ho others see us, all while this happens, our interest becomes an obsession, truly unhealthy, makes us anti-social, backing away from what it is that makes us our self, natural, or to others. the obsession becomes the true way, and anyone trying to disrupt that threatens us and makes us feel as if they themselves are a threat to you and your obsession, that is where we become too engulfed upon our once innocent interest. this is so common and should be easy to relate to everyone, the simple question here is what is the purpose to this? or what is making this such an epidemic to all of us???

This is where my experience and brain can interject.. i am, have, and will be affected by these things, i have a very obsessive personality.. i shut out many others to find my own way to keep my obsession going, or to keep me participating in the obsession itself..

My truth here? i think that these are the easier seen forms of human distraction that keeps us from true thought of what is genuine truth. 70% of products we buy have no meaning in English, so what are we buying in to? i see it as true distraction, as past civilizations were focused on religion to obsess over, this is somewhat a modern day religion and evil distraction to our own genuine thinking patterns, if we were to truly think our human purpose that deep, may we invoke a revolution? id say so. i write about this a lot, and maybe its me trying to break my earthly habits that torture my spirit, maybe i want to be that man i know i am inside of me, i just know i have to separate all of this self destructive junk to get me there first. i cannot answer that yet, maybe never, I am just making observations..

Plus, these observations are that i am not supposed to be thinking deeper than my obsessions and subculture(s) will let me, almost a mind-communism theme, who knows exactly... the more i learn, is the more that i will share with everyone...

BORING DOG DAYS SUMMER BUMMERS

17 is everywhere, and so are dogs, solar symbols, images, and just weird shit, right now seems to be a time for natural unrest and some strange signs are showing to make things fall down, and we are really in a odd time with Cancer and the crabby "The Old Ones" are afoot, Cthulhu everywhere since we are being the current house, then the Leo starts up, and if we are in the year of the Tiger, it may be more obvious than we know, an Underdog won at the British Open, so Tiger Woods cannot win any golf tournament this year, maybe it is all the drama he has in life, maybe it is not, shit is just wild right now, and seeing how things are in the "dog days" of summer, sports are boring, baseball, football training camps opening up, Avatar 2 rumors, that the oceans and moons will be key plot points? 17. 17.17. Why so Sirius? In Britain, a ancient statue of Harpocrates, or Heru as Chris at Secret Sun points out.. Shemsu Hor. We all worship the Sun, or the Son? Both. Strange robot UFO show in China, wild shit indeed. I feel like I am personally being dogged, maybe the "Dog Days" meme is real. The "King" LeBron James made his decision on July 8th, and that is heavy in Leo energy, as his logo has changed to the Lion full time, and The Heat, heating up basketball in the dog days? Michael Jordan says he would not have ever called up Larry Bird or Magic Johnson to team up, so LeBron is being dogged, well, the whole "3 Kings" or "3 Heat" are being dogged. The hill is higher than I can see, and the pavement is melting...

AND IN THE BEGINNING....

This is the start of what will become the most successful pop-culture, symbolism, sports, self-loathing, and selling, trading, and buying-bartering blog out there. I will be listing many sneakers sized 11-13 on here, and will also add ebay auctions to boot, keep on keeping on yall. I will start tomorrow...

Until then...

The Celtics will beat the Magic by an ass whooping 117-94 tomorrow night on espn. Pay close attention, as I am huge on The Boston Celtics, Kevin Garnett, Rajon Rondo, Paul Pierce, Ray Allen, and especially "Doc" Glenn Rivers, the greatest coach for the Celtics since The Great

Red Auerbach, and all his glory and legacy...

...

Book it, just no vegas odds...